Sophia's

supergroup is a distinctive branded uk fashion retailer offering quality detailed clothing and accessories. it operates a multi-channel business through a combination of superdry and cult standalone stores, superdry concessions, as well as uk and international wholesale.

the business was founded in 1985 and has since been developed to design and sell a wide range of premium men’s and women’s clothing under its flagship brand, superdry, together with other own brands and a number of third-party products which are sold in cult stores. superdry offers an international brand proposition, targeted at customers who are looking for stylish clothing that is uniquely designed and well made. our clothing is inspired by japanese design influences with vintage americana style which has won over fans from all over the world and a growing celebrity following.

currently, superdry has a total of 39 outlets in the uk and ireland plus a further 54 concessions within house of fraser stores. internationally, superdry branded products are sold in over 20 countries with franchised and licensed outlets in belgium, france, scandinavia, the us and australia.

Superdry Stormbreaker Jacket

Superdry mesh-lined retro Gel Stormbreaker jacket with drawstring hood & waist band and chest & back gel logo prints.

Superdry Oval Summer Zip

Superdry applique zip-up hoodie with S-23-D applique, front pockets, and cuff logo tab.

Superdry Supersonic Puff Hood

Superdry Entry Puff Hood

Superdry Lumberjack Hood

Superdry Washbasket Shirt

Superdry retro vintage Washbasket shirt with check design, two chest pockets and embroidered logo pocket & hem patches.

Superdry Lumberjack shirt

Retro vintage plaid shirt, two chest pockets and embroidered chest pocket & hem logo patches. Pair this with slim cut denim shorts for a hip casual outfit.